توفر العناصر الخمسة للتسعير إطارًا شاملاً لقرارات التسعير الإستراتيجية. وهي تشمل ما يلي:
من خلال النظر في كل هذه الجوانب، يمكن للشركات التأكد من أن أسعارها تدعم الربحية وتتوافق مع ديناميكيات السوق وتوقعات العملاء.
From Chapter 6:
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