The Average Rate of Return (ARR) is helpful in business decision-making. It helps companies identify which investments provide higher average returns. ARR ensures that businesses only commit to projects that meet or exceed their expected return, aligning financial decisions with long-term goals.
For instance, a retail company considering investing $400,000 in new store technology is expected to increase annual profits by $80,000 over five years. The ARR, calculated at 20%, is compared to the company's required rate of return. If the required return is 15%, the investment is considered favorable. However, the project would likely be rejected if the required rate is 22%, as it doesn't meet profitability expectations.
Despite its simplicity, ARR has limitations. It does not consider the time value of money, which can lead to an incomplete assessment of an investment's true profitability. Additionally, ARR ignores cash flow timing, treats all profits equally regardless of when they occur, and fails to consider the risks associated with the investment. These limitations make ARR a helpful but incomplete tool, best used alongside other financial metrics like NPV or IRR for a more comprehensive evaluation.
Aus Kapitel 7:
Now Playing
Capital Budgeting
32 Ansichten
Capital Budgeting
245 Ansichten
Capital Budgeting
128 Ansichten
Capital Budgeting
97 Ansichten
Capital Budgeting
293 Ansichten
Capital Budgeting
145 Ansichten
Capital Budgeting
85 Ansichten
Capital Budgeting
52 Ansichten
Capital Budgeting
69 Ansichten
Capital Budgeting
270 Ansichten
Capital Budgeting
149 Ansichten
Capital Budgeting
54 Ansichten
Capital Budgeting
163 Ansichten
Capital Budgeting
39 Ansichten
Capital Budgeting
46 Ansichten
See More
Copyright © 2025 MyJoVE Corporation. Alle Rechte vorbehalten