JoVE Logo

Войдите в систему

7.17 : Decision-making Through Average Rate of Return

The Average Rate of Return (ARR) is helpful in business decision-making. It helps companies identify which investments provide higher average returns. ARR ensures that businesses only commit to projects that meet or exceed their expected return, aligning financial decisions with long-term goals.

For instance, a retail company considering investing $400,000 in new store technology is expected to increase annual profits by $80,000 over five years. The ARR, calculated at 20%, is compared to the company's required rate of return. If the required return is 15%, the investment is considered favorable. However, the project would likely be rejected if the required rate is 22%, as it doesn't meet profitability expectations.

Despite its simplicity, ARR has limitations. It does not consider the time value of money, which can lead to an incomplete assessment of an investment's true profitability. Additionally, ARR ignores cash flow timing, treats all profits equally regardless of when they occur, and fails to consider the risks associated with the investment. These limitations make ARR a helpful but incomplete tool, best used alongside other financial metrics like NPV or IRR for a more comprehensive evaluation.

Теги

Average Rate Of ReturnARRBusiness Decision makingInvestment AnalysisFinancial DecisionsProfitability ExpectationsRequired Rate Of ReturnCash Flow TimingTime Value Of MoneyNPVIRRFinancial MetricsInvestment Evaluation

Из главы 7:

article

Now Playing

7.17 : Decision-making Through Average Rate of Return

Capital Budgeting

57 Просмотры

article

7.1 : Introduction to Capital Budgeting

Capital Budgeting

309 Просмотры

article

7.2 : Basics of Investment Decision-making

Capital Budgeting

179 Просмотры

article

7.3 : Importance of Capital Budgeting

Capital Budgeting

153 Просмотры

article

7.4 : Advantages and Limitations of Capital Budgeting

Capital Budgeting

447 Просмотры

article

7.5 : Capital Budgeting Techniques

Capital Budgeting

188 Просмотры

article

7.6 : Payback

Capital Budgeting

119 Просмотры

article

7.7 : Payback Period

Capital Budgeting

89 Просмотры

article

7.8 : Discounted Payback Period

Capital Budgeting

96 Просмотры

article

7.9 : Net Present Value

Capital Budgeting

331 Просмотры

article

7.10 : Net Present Value Method

Capital Budgeting

211 Просмотры

article

7.11 : Decision-making Through Net Present Value

Capital Budgeting

99 Просмотры

article

7.12 : Internal Rate of Return

Capital Budgeting

210 Просмотры

article

7.13 : Calculating Internal Rate of Return

Capital Budgeting

79 Просмотры

article

7.14 : Decision-making Through Internal Rate of Return

Capital Budgeting

83 Просмотры

See More

JoVE Logo

Исследования

Образование

О JoVE

Авторские права © 2025 MyJoVE Corporation. Все права защищены