JoVE Logo

Accedi

5.10 : Marginal Rate of Substitution

Marginal Rate of Substitution, or MRS, measures the amount of one good that a consumer can sacrifice in order to gain an additional unit of another good while maintaining the same level of satisfaction. For example, if the MRS of books for movie tickets is 2, it means that the consumer is willing to sacrifice two movie tickets to obtain one additional book in order to maintain equal satisfaction.

The downward slope of the indifference curve is due to diminishing MRS. This is because the consumer's marginal rate of utility of consuming any good declines as the consumption of that good is increased, the consumption of another good to make up for the one unit loss of the first good should be decreased for the consumer to remain on the same level of satisfaction.

Diminishing MRS

The MRS changes along the indifference curve. In the example of books and movie tickets, as the consumer acquires more books, they are willing to give up fewer and fewer movie tickets for each additional book. This is because the fewer movies the consumer watches, the more valuable each movie becomes. This means the MRS is diminishing.

Dal capitolo 5:

article

Now Playing

5.10 : Marginal Rate of Substitution

Consumer Behavior

164 Visualizzazioni

article

5.1 : Concept of Utility

Consumer Behavior

237 Visualizzazioni

article

5.2 : Marginal Utility

Consumer Behavior

254 Visualizzazioni

article

5.3 : Relationship between Total Utility and Marginal Utility

Consumer Behavior

478 Visualizzazioni

article

5.4 : The Consumer Preferences I

Consumer Behavior

136 Visualizzazioni

article

5.5 : The Consumer Preferences II

Consumer Behavior

141 Visualizzazioni

article

5.6 : Indifference Curves

Consumer Behavior

155 Visualizzazioni

article

5.7 : Features of Indifference Curves I

Consumer Behavior

88 Visualizzazioni

article

5.8 : Features of Indifference Curves II

Consumer Behavior

102 Visualizzazioni

article

5.9 : Calculating Marginal Rate of Substitution

Consumer Behavior

341 Visualizzazioni

article

5.11 : Types of Indifference Curves

Consumer Behavior

202 Visualizzazioni

article

5.12 : Budget Constraint I

Consumer Behavior

75 Visualizzazioni

article

5.13 : Budget Constraint II

Consumer Behavior

56 Visualizzazioni

article

5.14 : Factors Affecting Budget Constraint I

Consumer Behavior

69 Visualizzazioni

article

5.15 : Factors Affecting Budget Constraint II

Consumer Behavior

56 Visualizzazioni

See More

JoVE Logo

Riservatezza

Condizioni di utilizzo

Politiche

Ricerca

Didattica

CHI SIAMO

Copyright © 2025 MyJoVE Corporation. Tutti i diritti riservati