Post-movie subliminal measurement can help answer key questions in understanding the neuro-processing underlying social perception, such as how contextual knowledge bias our implicit response toward others. Implicit bias is a very challenging phen
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This protocol describes the use of movies to investigate brain mechanisms underlying implicit social biases during functional magnetic resonance imaging. When the face of a protagonist is presented after a movie subliminally, it evokes an implicit response based on knowledge of the protagonist gained during the movie.