가격 책정의 5C는 전략적 가격 결정을 위한 포괄적인 프레임워크를 제공합니다. 여기에는 다음이 포함됩니다.
이러한 모든 측면을 고려함으로써 기업은 가격이 수익성을 지원하고 시장 역학 및 고객 기대에 부합하는지 확인할 수 있습니다.
장에서 6:
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