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Chapter 19

Behavioral Economics

Davranışsal İktisat
Davranışsal İktisat
Behavioral economics explores how real-world decision-making is influenced by various psychological factors. Adding such factors into the decision-making ...
Önyargılar I
Önyargılar I
Biases are systematic patterns of thinking that lead to errors in judgment, often driven by emotions, instincts, or incomplete information rather than ...
Önyargılar II
Önyargılar II
Biases such as loss aversion, anchoring bias, and herd behavior significantly affect how people make decisions in everyday situations, often steering them ...
Sezgisel
Sezgisel
People make countless decisions daily, from selecting meals to tackling work issues. These decisions are made within the constraints of bounded ...
Kullanılabilirlik Sezgisel Yöntemi
Kullanılabilirlik Sezgisel Yöntemi
Every day, people make countless decisions, from choosing a meal to approaching a work problem. Individuals are unable to make perfect decisions due to ...
Temsiliyet Sezgisel Yöntemi
Temsiliyet Sezgisel Yöntemi
The representativeness heuristic makes people judge likelihoods based on similarity to a stereotype rather than actual data. This can lead to base rate ...
Ankraj Sezgisel Yöntemi
Ankraj Sezgisel Yöntemi
The anchoring heuristic is a cognitive bias in which decisions are strongly influenced by the first piece of information encountered, even if it is ...
Beklenti Teorisi: Kazanımların Kesinliği
Beklenti Teorisi: Kazanımların Kesinliği
Prospect theory describes how individuals assess gains and losses, revealing that they exhibit loss aversion by placing a greater emphasis on potential ...
Beklenti Teorisi: İzolasyon Etkisi
Beklenti Teorisi: İzolasyon Etkisi
The isolation effect is integral to prospect theory, which describes how individuals make decisions. It highlights a tendency to concentrate on what ...
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