The value chain concept, by Michael Porter, illustrates a company's interlinked activities to design, produce, market, deliver, and support its product or service. It consists of primary and support activities.
Primary activities directly contribute to creating and delivering the product.
These include
Support activities provide the necessary infrastructure and support to the primary functions.
These include:
Analyzing each value chain allows businesses to focus on core competencies and potentially outsource non-core activities, directing resources for maximum competitive advantage.
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